Digipay
VerifiedEntity IDIR-CO-038
SectorFintech
Founded2018
HQTehran
VerificationVerified
Last reviewed2026-07-18
Digital payments and BNPL provider in the Digikala ecosystem.
Tehran Index tracks this company as part of a source-linked research record on Iran’s technology economy. Access opens to a limited first cohort. Register for access, or browse the registry.
Decision snapshot
Parent group
Digikala E-Commerce Group, the group's financial arm
DurableCompany disclosed
Digipay FY1401 annual report; group site ↗ · retrieved 2026-07-11
Regulatory status
Payment Facilitator license, NOT a CBI-licensed PSP
CurrentCompany disclosed
IranTalent company profile ↗ · retrieved 2026-07-11
Customers
15M total customers; 9M credit customers
2025-26Company disclosed
Saeid Mohammadi (co-founder & Group CEO), on-record video interview ↗ · retrieved 2026-07-11
Monthly credit run-rate
~20 hemmat/month issued; ~7 hemmat/month used
2025-26Company disclosed
Saeid Mohammadi (Group CEO), on-record video interview ↗ · retrieved 2026-07-11
Scale (company size)
100 to 499 employees
2026Company disclosed
IranTalent company profile ↗ · retrieved 2026-07-11
Every field carries an explicit evidence state and its source. Self-reported figures are labelled as such; nothing is presented with more certainty than its source supports.
Operating metrics, period-stamped
BNPL credits2022-23Company disclosed
2M+ BNPL credits to 610K unique users; 10,000B IRR facility paid (report also states ~$25M, conversion is the report's)
Micro-credit loans2022-23Company disclosed
2.3M+ loans; 22,000B IRR paid (report states ~$55M); 12 to 24 month terms
E-wallet volume2022-23Company disclosed
15,000B IRR across 10.6M transactions (report states ~$37.5M)
Gateway throughput2022-23Company disclosed
4.3M avg monthly transactions (unified gateway); 1.3M avg monthly (super-app)
Reach2022-23Company disclosed
2M active installations; 60M site+app visits
Credit users & growth2024-25Company disclosed
2.5M+ users received credit services (single- and four-instalment BNPL and loans) in the year; BNPL usage up more than 290% YoY
Autumn-quarter volumesOct-Dec 2024Company disclosed
11,000B toman credit allocated (~$157M) and 55,000B toman of transactions processed (~$786M) in the quarter alone, across credit, business services, credit cards, insurance and wealth products (conversions ours, at the 2024-25 average of ~70,000 toman/$)
Business model & group
Product lines2022-23 → currentCompany disclosed
Smart IPG · unified payment gateway · BNPL/credit · micro-loans · personal & business wallet · payout · DigiCard (physical card) · insurance (no metrics disclosed)
DigiCard launch2026-05Company disclosed
Physical card launched with Bank Tejarat, the group's move into consumer banking rails
Leadership
CEOCurrentCompany disclosed
Omid Torabi
Founder & first CEO2018, announced successionCompany disclosed
Houman Amini
Board chairman2022-23; registry-confirmed since 2018Official record
Hamid Mohammadi (Digikala Group co-founder)
Corporate family
Tracked entities in the same corporate family. Ownership percentages appear in Ownership & capital only when disclosed.
Ownership & capital
Legal entity (registry)Registry, snippet capture 2026-07-11Conflicting evidence
Noavaran Pardakht-e Majazi-e Iranian (private joint stock, active) · registered capital 3,500B rial · 5 registered "Digipay" trademarks
Competitive set
Competitive setCurrentTI derived
Snapp Pay (BNPL/credit on Snapp distribution) · Tara, Tapsi credit partnership (2026) · ZarinPal credit products
Evidence timeline, how this record was built
2026-07-11Registry documentCorporate registry records, Digipay, Alibaba, Divar/Hezardastan, Snapp7 records
2026-05-30Company statementMarket coverage, Digipay / DigiCard launch (Digikala Group e-banking) ↗2 records
2025-05-29Exchange filingDigikala Group FY1403 audited financial statements (as reported) ↗6 records
Primary sources catalogued in the Evidence Library; extracted claims appear above as period-stamped facts, never as current news.
Signals & timeline, Digipay mentions
2026-08-23Tapsifood launches in-store BNPL with Tara, Digipay, Bluebank, AzkiVam2026-07-23Digipay CEO: 10x growth in tough year for Iran's e-commerce and LendTech2026-07-02Snappay removes anti-competitive contract clauses after Digipay complaint2026-06-30Digipay reopens Snapp's monopoly case with Competition Council2026-06-27Digikala launches 'Buy with Digikala' service via Digipay platform2026-05-30Digipay reports 15 million online customers and 9 million credit customers2026-05-30Digipay launches DigiCard with Bank Tejarat, moving Digikala Group into physical payments
From the published signal feed; each record links to its source. All signals →
What we don't know
Loan book qualityNot disclosed
Revenue / profitabilityNot disclosed
FY1402-FY1404 annual reportsNot disclosed
Bank Tejarat partnership termsNot disclosed
Stated gaps are part of the record: in an opaque market, knowing what is NOT publicly established is as decision-relevant as what is.
Source ledger, every field, its evidence
Parent group
Digikala E-Commerce Group, the group's financial arm
Digipay FY1401 annual report; group site ↗ · retrieved 2026-07-11retrieved 2026-07-11
Regulatory status
Payment Facilitator license, NOT a CBI-licensed PSP
IranTalent company profile ↗ · retrieved 2026-07-11retrieved 2026-07-11
Customers
15M total customers; 9M credit customers
Saeid Mohammadi (co-founder & Group CEO), on-record video interview ↗ · retrieved 2026-07-11retrieved 2026-07-11
Monthly credit run-rate
~20 hemmat/month issued; ~7 hemmat/month used
Saeid Mohammadi (Group CEO), on-record video interview ↗ · retrieved 2026-07-11retrieved 2026-07-11
Scale (company size)
100 to 499 employees
IranTalent company profile ↗ · retrieved 2026-07-11retrieved 2026-07-11
Founder & first CEO
Houman Amini
Digipay FY1401 annual report ↗ · retrieved 2026-07-11retrieved 2026-07-11
Board chairman
Hamid Mohammadi (Digikala Group co-founder)
Digipay FY1401 report; official corporate registry records ↗ · retrieved 2026-07-11retrieved 2026-07-11
Product lines
Smart IPG · unified payment gateway · BNPL/credit · micro-loans · personal & business wallet · payout · DigiCard (physical card) · insurance (no metrics disclosed)
Digipay FY1401 report; IranTalent; Peivast coverage ↗ · retrieved 2026-07-11retrieved 2026-07-11
DigiCard launch
Physical card launched with Bank Tejarat, the group's move into consumer banking rails
Peivast industry coverage (source published 2026-05-30) ↗ · retrieved 2026-07-11retrieved 2026-07-11
BNPL credits
2M+ BNPL credits to 610K unique users; 10,000B IRR facility paid (report also states ~$25M, conversion is the report's)
Digipay FY1401 annual report ↗ · retrieved 2026-07-11retrieved 2026-07-11
Micro-credit loans
2.3M+ loans; 22,000B IRR paid (report states ~$55M); 12 to 24 month terms
Digipay FY1401 annual report ↗ · retrieved 2026-07-11retrieved 2026-07-11
E-wallet volume
15,000B IRR across 10.6M transactions (report states ~$37.5M)
Digipay FY1401 annual report ↗ · retrieved 2026-07-11retrieved 2026-07-11
Gateway throughput
4.3M avg monthly transactions (unified gateway); 1.3M avg monthly (super-app)
Digipay FY1401 annual report ↗ · retrieved 2026-07-11retrieved 2026-07-11
Reach
2M active installations; 60M site+app visits
Digipay FY1401 annual report ↗ · retrieved 2026-07-11retrieved 2026-07-11
Credit users & growth
2.5M+ users received credit services (single- and four-instalment BNPL and loans) in the year; BNPL usage up more than 290% YoY
DigiPay PR release, as carried by Digiato (published 2025-04-06) ↗ · retrieved 2026-08-06retrieved 2026-08-06
Autumn-quarter volumes
11,000B toman credit allocated (~$157M) and 55,000B toman of transactions processed (~$786M) in the quarter alone, across credit, business services, credit cards, insurance and wealth products (conversions ours, at the 2024-25 average of ~70,000 toman/$)
DigiPay PR release, as carried by Digiato (published 2025-04-06) ↗ · retrieved 2026-08-06retrieved 2026-08-06
Competitive set
Snapp Pay (BNPL/credit on Snapp distribution) · Tara, Tapsi credit partnership (2026) · ZarinPal credit products
Tehran Index mapping; snapp.ir; Tapsi blog ↗ · retrieved 2026-07-11retrieved 2026-07-11
Legal entity (registry)
Noavaran Pardakht-e Majazi-e Iranian (private joint stock, active) · registered capital 3,500B rial · 5 registered "Digipay" trademarks
Official corporate registry records (indexed capture) · retrieved 2026-07-11retrieved 2026-07-11
Last full review: 2026-07-18 · Tehran Index research desk · corrections: desk@tehranindex.com
Work with this record
Alerts, company comparisons, and full-history exports are joining the partner workspace. Request access →
Registered entity
Legal entityNoavaran Pardakht Majazi Iranian
Entity typeoperating
StatusActive
Registered1397/04/05 (2018-06-26)
Registered capital7 trillion IRR
Board & shareholders
Omid TorabiCEO
Hamid MohammadiChairman · rep. Digikala E-commerce Group
Mohammad Mehdi AbbaskhaniVice Chair
Mehdiyar AghansirMember
Yaser RezaeiMember
Farhad Khan MirzaeiMember
OwnershipDigikala Group
Registered capital is the share capital recorded in the official gazette. Increases are real corporate events, but they are commonly funded from retained earnings or converted receivables and are also driven by inflation and regulatory minimums. It is not a valuation, and Tehran Index does not present it as one.
Official contact
Registered addressTehran, Timuri, Azadeh St., Shahid Hamid Salehi Blvd, No. 28, Sharif Technology Tower, Floor 6, Unit 604
Postal code1459965173
Phone021-53924000
Evidence & verification
Verification tierVerified, registry / official source
Primary evidencedigipay.ir
Registry identifiersWithheld for compliance
Fields on this profile derive from linked public sources or the official company registry; unknown values stay blank rather than guessed, and estimates are always labelled. How we verify →
Institutional access
This dossier shows the working standard. Institutional access will add a scoped custom dossier or watchlist, the weekly briefing, sourced research requests, coverage reviews, and dataset exports. It is not open yet; the first cohort is being registered now.
Request Access