Metrix

MediaadtechPegah Holding ›Index constituent

Entity IDIR-CO-2126

SectorMedia

Founded2018

HQTehran

VerificationReported

Metrix is an Iranian integrated mobile attribution and marketing automation platform under Pegah Holding, serving app developers and marketers with install attribution, user behaviour analytics, fraud detection, and customer engagement tools including push notifications, SMS, email, and in-app messaging. Its customers include major Iranian apps such as Maxim and Sadad (Eva). It is an Iranian alternative to global mobile measurement partners like AppsFlyer and Adjust.

Tehran Index tracks this company as part of a source-linked research record on Iran’s technology economy. Access opens to a limited first cohort. Register for access, or browse the registry.

SectorMedia

Founded2018

HQTehran

Websitemetrix.ir/

GroupPegah Holding

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Registered entity

Entity notesRESOLVED 2026-08-20 (registry pass): Metrix is a BRAND of پگاه داده کاوان شریف, the Pegah Holding legal entity, with no separate registration; pegah.tech lists it as a Pegah product. Do NOT confuse with ماتریس تحلیلگران سیستم‌های پیچیده, a different, unrelated entity.

Evidence & verification

Verification tierReported, single public source

Primary evidenceOfficial Website (pegah.tech)

Registry identifiersWithheld for compliance

Fields on this profile derive from linked public sources or the official company registry; unknown values stay blank rather than guessed, and estimates are always labelled. How we verify →

Quick facts

Tehran, Iran

Founded 2018

metrix.ir/LinkedIn

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