Iran's BNPL market hits ~$1.2B in FY2024-25, one-third of online credit market

Iran's BNPL sector reached 75,000 billion toman in FY1403 (2024-25), about one-third of the country's total online credit market, or roughly $1.2B at the FY1403 average free-market rate (~62,000 toman/$). The industry still faces limited financing and weak credit-scoring models.