Apps using NajvaAt 20 March 2020Company disclosed
346
Najva report on web and app user behaviour, year to 19 March 2020 · retrieved 2026-10-09Najva added Android push in spring 2019.
Push-notification subscribers, monthly activeAt 20 March 2019Company disclosed
6 million
Najva report on web and app user behaviour, year to 19 March 2020 · retrieved 2026-10-09The starting point for the year: Najva launched its web push product about six months earlier.
Websites using NajvaAt 20 March 2020Company disclosed
5,108
Najva report on web and app user behaviour, year to 19 March 2020 · retrieved 2026-10-09Websites using Najva at the start of the following year, from the company's chart of businesses using it during the year.
Websites using NajvaAt 21 March 2019Company disclosed
1,971
Najva report on web and app user behaviour, year to 19 March 2020 · retrieved 2026-10-09
Apps using NajvaAt 21 March 2019Company disclosed
59
Najva report on web and app user behaviour, year to 19 March 2020 · retrieved 2026-10-09
Push-notification subscribers, monthly activeAt 19 March 2020Company disclosed
85 million
Najva report on web and app user behaviour, year to 19 March 2020 · retrieved 2026-10-09Monthly active subscribers to Najva's push-notification service at the end of the year. A subscriber is a browser or device that has opted in to notifications, so one person can count more than once.
Average click-through rate on notifications, mobileYear to 19 March 2020Company disclosed
1.13 per cent
Najva report on web and app user behaviour, year to 19 March 2020 · retrieved 2026-10-09Measured on notifications sent through Najva, not on push notifications in general.
Notifications sent per week, peakYear to 20 March 2021Company disclosed
Up to 4 billion
Najva year in review, year to 20 March 2021 · retrieved 2026-10-09The highest weekly volume, not a typical week.
Unique users of Najva push notificationsAt 19 March 2020Company disclosed
37 million
Najva report on web and app user behaviour, year to 19 March 2020 · retrieved 2026-10-09De-duplicated people behind the 85 million subscriptions, as the company counts them.
Click-through rate, notifications sent without a segmentYear to 19 March 2020Company disclosed
1.43 per cent
Najva report on web and app user behaviour, year to 19 March 2020 · retrieved 2026-10-09
Websites and apps active on Najva push notifications21 June to 21 September 2020Company disclosed
More than 8,000
Najva year in review, year to 20 March 2021 · retrieved 2026-10-09A milestone the company reports reaching during the summer quarter.
Notifications sent through NajvaYear to 19 March 2020Company disclosed
More than 9 billion
Najva report on web and app user behaviour, year to 19 March 2020 · retrieved 2026-10-09Total notifications that client websites and apps sent to their users through Najva during the year.
Notifications sent on the busiest day of the year29 January 2020Company disclosed
131,777,101
Najva report on web and app user behaviour, year to 19 March 2020 · retrieved 2026-10-09A one-day peak, the busiest day of the year on Najva's platform.
Businesses active on Najva email marketing21 June to 21 September 2020Company disclosed
More than 1,000
Najva year in review, year to 20 March 2021 · retrieved 2026-10-09A milestone the company reports reaching during the summer quarter, a few months after the email service launched.
Clicks on notifications sent through NajvaYear to 19 March 2020Company disclosed
130,847,570
Najva report on web and app user behaviour, year to 19 March 2020 · retrieved 2026-10-09Total clicks on notifications delivered through Najva during the year.
Push-notification subscribersAt the time of the report for the year to 20 March 2021Company disclosed
110 million
Najva year in review, year to 20 March 2021 · retrieved 2026-10-09Subscribers to Najva's push-notification service as the year-in-review states them. Unlike the year before, it does not say whether these are monthly active.
Average click-through rate on notifications, desktopYear to 19 March 2020Company disclosed
2.18 per cent
Najva report on web and app user behaviour, year to 19 March 2020 · retrieved 2026-10-09Measured on notifications sent through Najva, not on push notifications in general.
Unique subscribersAt the time of the report for the year to 20 March 2021Company disclosed
50 million
Najva year in review, year to 20 March 2021 · retrieved 2026-10-09De-duplicated people behind the subscriptions, as the company counts them.
Click-through rate, notifications sent to a user segmentYear to 19 March 2020Company disclosed
3.01 per cent
Najva report on web and app user behaviour, year to 19 March 2020 · retrieved 2026-10-09Notifications that clients targeted at a defined group of their subscribers, measured across Najva's platform.
Email marketing campaigns run on NajvaYear to 20 March 2021Company disclosed
More than 4,000
Najva year in review, year to 20 March 2021 · retrieved 2026-10-09Najva's email service launched at the start of this year.
Businesses signed up to Najva email marketing20 March to 20 June 2020Company disclosed
More than 500
Najva year in review, year to 20 March 2021 · retrieved 2026-10-09Sign-ups in the launch quarter of the email service, not active users.
Email subscribers on NajvaAt the time of the report for the year to 20 March 2023Company disclosed
40,404,628
Najva annual report, year to 20 March 2023 · retrieved 2026-10-09Total email subscribers held by Najva's clients as the company states it; not stated as active.
SMS subscribers on NajvaAt the time of the report for the year to 20 March 2023Company disclosed
17,708,462
Najva annual report, year to 20 March 2023 · retrieved 2026-10-09Total SMS subscribers as the company states it; Najva's SMS service launched in the previous year.
Push-notification subscriptions by browser, Chrome on mobileYear to 20 March 2022Company disclosed
87.78 per cent
Najva annual report, year to 20 March 2022 · retrieved 2026-10-09Share of new push-notification subscriptions on Najva that came from Chrome on mobile; Samsung's browser had 5.72 per cent and Chrome 4.17 per cent.
Push-notification subscribers (devices)At the time of the report for the year to 20 March 2023Company disclosed
121,323,267
Najva annual report, year to 20 March 2023 · retrieved 2026-10-09Devices subscribed to push notifications through Najva. A subscriber is a browser or device, so one person can count more than once, and the page does not say these are active.
Push notifications sent per dayYear to 20 March 2023Company disclosed
Between 300 and 400 million
Najva annual report, year to 20 March 2023 · retrieved 2026-10-09A typical daily range, not a count for the year.
Successful push notifications sent through NajvaYear to 20 March 2022Company disclosed
109,392,133,994
Najva annual report, year to 20 March 2022 · retrieved 2026-10-09Push notifications delivered successfully through Najva during the year, as the company counts them.
Click-through rate of segmented push campaigns relative to ordinary campaignsYear to 20 March 2023Company disclosed
About 14 times
Najva annual report, year to 20 March 2023 · retrieved 2026-10-09Measured on push campaigns sent through Najva; grouped campaigns target a defined set of subscribers.
Push-notification recipients on mobile phones, shareYear to 20 March 2023Company disclosed
96 per cent
Najva annual report, year to 20 March 2023 · retrieved 2026-10-09Share of devices receiving Najva push notifications that were phones; the chart gives 96.4 per cent mobile and 3.6 per cent desktop.
Email open rate gain from segmenting usersYear to 20 March 2023Company disclosed
77 per cent
Najva annual report, year to 20 March 2023 · retrieved 2026-10-09Open rate of email campaigns sent to a defined group of subscribers compared with campaigns sent to the whole list, on Najva's platform.
