Companies›Blu

Blu

FintechneobankSaman Bank ›In the registry
Entity IDIR-CO-2225
SectorFintech
Founded2021
HQTehran
VerificationReported
Last reviewed2026-08-13

Blu (BluBank) is the digital neobank of Saman Bank, offering fully online account opening in under seven minutes, unsecured loans without an in-person guarantor, and card management through a mobile app. Launched in 2020, it provides digital banking services without requiring branch visits under Saman Bank's banking license.

Tehran Index tracks this company as part of a source-linked research record on Iran’s technology economy. Access opens to a limited first cohort. Register for access, or browse the registry.

Decision snapshot
Parent and positioning
A fully digital, branchless banking service of Bank Saman, which describes it as the first Iranian neobank and dates its launch to 2019-20. Accounts are opened remotely with no branch visit. Bank Saman states that Blu customer deposits sit with the bank itself and are covered by the central bank deposit guarantee fund.
Bank Saman site, read August 2026Company disclosed
Bank Saman electronic banking page on Blu ↗ · retrieved 2026-08-19

Every field carries an explicit evidence state and its source. Self-reported figures are labelled as such; nothing is presented with more certainty than its source supports.

Corporate family
Saman Bank
Blu JuniorFintech

Tracked entities in the same corporate family. Ownership percentages appear in Ownership & capital only when disclosed.

Signals & timeline, Blu mentions
2026-08-23Tapsifood launches in-store BNPL with Tara, Digipay, Bluebank, AzkiVam

From the published signal feed; each record links to its source. All signals →

Source ledger, every field, its evidence
Parent and positioningCompany disclosedBank Saman site, read August 2026
A fully digital, branchless banking service of Bank Saman, which describes it as the first Iranian neobank and dates its launch to 2019-20. Accounts are opened remotely with no branch visit. Bank Saman states that Blu customer deposits sit with the bank itself and are covered by the central bank deposit guarantee fund.
Bank Saman electronic banking page on Blu ↗ · retrieved 2026-08-19retrieved 2026-08-19

Last full review: 2026-08-13 · Tehran Index research desk · corrections: desk@tehranindex.com

Work with this record
All Blu signalsEvidence Library

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Registered entity
Entity notesDigital-only brand of Saman Bank (blubank). App: com.samanpr.blu. CEO loaded 2026-08-13: رضا حیدری, appointed managing director of Blubank. Appointment date not established. Blu is a digital banking platform operating under Bank Saman's licence rather than a separate legal entity.
Official contact
Instagraminstagram.com/blubank_com
Evidence & verification
Verification tierReported, single public source
Primary evidenceblubank.sb24.ir
Registry identifiersWithheld for compliance

Fields on this profile derive from linked public sources or the official company registry; unknown values stay blank rather than guessed, and estimates are always labelled. How we verify →

Quick facts
Tehran, Iran
Founded 2021
blubank.sb24.irLinkedIn
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