TechRasa Insight's report on Iran's buy-now-pay-later (tas'hilat-yari) sector finds that in 2024-25 more than 60% of loan value funded digital goods, with home appliances taking about 15 to 20% and gold about 10 to 15%. The report reads this as demand still centred on relatively expensive durable goods, with digital goods by far the main destination as inflation erodes cash purchasing power.
Evidence status is semantic, not decorative, see Methodology for how verification tiers are defined.
Create an account to comment. Members also get a watchlist and the Friday digest.